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Home»India»Parties get 3-hour window to cull deepfakes from social media | India News
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Parties get 3-hour window to cull deepfakes from social media | India News

May 6, 202401 Min Read
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Parties get 3-hour window to cull deepfakes from social media | India News
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NEW DELHI: Election Commission on Monday warned parties against use of Artificial Intelligence (AI) or other tech tools to create deepfake content to unethically campaign with distorted information.
The poll body also instructed parties to remove such content “within three hours of coming to their notice”, uphold electoral integrity, and refrain from circulating misinformation or derogatory content.

The directions were issued considering the rising number of manipulated or deepfake videos being circulated during the ongoing Lok Sabha elections.
The EC said, “…the parties have been specifically directed to refrain from publishing and circulating deep fake audios/videos, disseminate any misinformation or information which is patently false, untrue or misleading in nature, to refrain from posting derogatory content…
“The parties have been directed to promptly remove any such content within three hours of bringing it to their notice, warn the person responsible in their party…”


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